Veronique Windey - From Information to Inspiration

In this episode, we delve into the world of internal communication with Veronique, the Internal Communication Manager at Conway.

With 15 years at the company, Veronique shares her insights on the pivotal role of communication in fostering a collaborative and motivated workforce. Over the past three years, she has spearheaded initiatives to enhance communication within Conway, a leading logistics and wholesale company specializing in on-the-go products.

Veronique emphasizes the importance of involving employees in the company's mission, going beyond mere information dissemination to truly engage and motivate. A significant part of their strategy includes leveraging their Connect app to facilitate not just operational tasks like leave requests, but also to foster human connections and appreciation within the workforce.

The episode also touches on the challenges of reaching a diverse, multilingual workforce across various shifts and locations. Veronique shares how Conway's communication strategy is tailored to accommodate this diversity, using a mix of digital and face-to-face interactions to ensure everyone is aligned with the company's goals.

Looking ahead, Veronique discusses the trends in internal communication, highlighting the shift towards more concise, Instagram-style content and the potential of video to convey messages effectively. She also raises a thought-provoking question for fellow communication professionals: how to maintain efficient communication across diverse teams without losing authenticity or message clarity.

Join us in exploring how Conway's strategic approach to internal communication not only enhances employee engagement but also drives the company's success.